Digital Ads

How To Negotiate Ad Placement Fees

Just like any hiring manager or prospective employer who is well versed in salary negotiations amongst job candidates, media buyers are required to be good at the negotiation process as well. Having learned a trick or two over the years about getting the best media deals possible for our clients, there are some things media…

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5 Types of display technologies available in Singapore

There are plenty of ways we can distinguish display advertising types. They include static, animated, interactive, video, and expanding screens. Static is a still image that usually has text, whereas animated or video ads include GIFs, short clips, and other forms of video content. Interactive types of display ads incentivize users to partake in a…

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8 Creative Guerilla Marketing Tactics

We all know the importance of having a sound marketing strategy, and getting your business out there, but for many of us, it can feel like an impossible task. Finding new and creative marketing strategies to promote your business is a challenge, but don’t worry – guerilla marketing might just provide you with the answers!…

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9 Ways to Run Offline Ads

If you’re looking for ways to increase your business exposure in the offline world, then running advertising campaigns is a great way to get started. We will talk about 9 ways to run offline ads in this article. Advertising, in the form of offline or online marketing, can help drive more traffic to your website,…

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10 Ways to Make your Ads Mobile Interactive

When it comes to digital ads, there is no doubt that mobile advertising is the future. In order to stay ahead of the curve, you need to start making your interactive ads mobile interactive. This means incorporating features that will make users on mobile devices want to interact with your native ads. As more and…

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