How To Negotiate Ad Placement Fees

Just like any hiring manager or prospective employer who is well versed in salary negotiations amongst job candidates, media buyers are required to be good at the negotiation process as well. Having learned a trick or two over the years about getting the best media deals possible for our clients, there are some things media…

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5 Types of display technologies available in Singapore

There are plenty of ways we can distinguish display advertising types. They include static, animated, interactive, video, and expanding screens. Static is a still image that usually has text, whereas animated or video ads include GIFs, short clips, and other forms of video content. Interactive types of display ads incentivize users to partake in a…

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8 Creative Guerilla Marketing Tactics

We all know the importance of having a sound marketing strategy, and getting your business out there, but for many of us, it can feel like an impossible task. Finding new and creative marketing strategies to promote your business is a challenge, but don’t worry – guerilla marketing might just provide you with the answers!…

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9 Ways to Run Offline Ads

If you’re looking for ways to increase your business exposure in the offline world, then running advertising campaigns is a great way to get started. We will talk about 9 ways to run offline ads in this article. Advertising, in the form of offline or online marketing, can help drive more traffic to your website,…

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How to Calculate ROI for Offline Advertisements

Advertising is a crucial part of business success, but it’s not always easy to determine whether or not the advertising investments from your marketing campaigns are paying off. It can be especially difficult when dealing with offline ads, such as radio, newspaper, television spots and digital display Singapore screens from any digital signage supplier Singapore…

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10 Ways to Make your Ads Mobile Interactive

When it comes to digital ads, there is no doubt that mobile advertising is the future. In order to stay ahead of the curve, you need to start making your interactive ads mobile interactive. This means incorporating features that will make users on mobile devices want to interact with your native ads. As more and…

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10 Ways to Create Awesome Digital Menus

Do you have a restaurant or cafe? If so, you need to be using digital menus! They are the latest trend in the food service industry, and they offer many benefits that printed menus cannot. In this blog post, we will discuss 10 ways to create awesome digital menu boards for your business. Keep reading…

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9 Tips to Running Video Ads in Retail Spaces

In today’s digital age, people often watch online videos from their phones or other mobile devices. As a result, online videos on social media platforms is one of the most popular methods for reaching customers. Many retail businesses run ads with online video content on popular platforms like Facebook to target specific audiences with tailored…

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10 Common Questions about Digital Signage in Singapore

Did you know that digital signage display is one of the most effective ways to engage customers and promote your brand? With digital signage displays, you can reach a large audience with dynamic and eye-catching content. In this blog post, we will answer 10 common questions about digital signage Singapore: Question #1: What are digital…

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How to use digital grocery store signage to drive foot traffic

Retail signage in grocery stores is quickly being replaced by digital displays that can be adapted to grab customers’ attention and increase customer traffic. Businesses that don’t adapt will have a hard time increasing foot traffic in their retail store. Strong visuals give a good first impression to engage customers and this can help in…

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